Live Operator Answering Service Overcomes the Impersonal Internet

Posted November 15, 2011 in 24 hour telephone answering services, live operator answering service by admin

The Internet vs. the Live Operator

Let’s face it, for all its great advances in information and technology, the internet is still a very impersonal experience. That’s why the experts say your website needs to “grab their attention in the first 10 seconds or they’re gone”. Can you imagine meeting several new people at a business function and only giving them 10 seconds each to determine if they are worthy of your time?

Dollars and Cents

Social media has exploded in recent years in an attempt (and sometimes a poor one) to fill the internet’s void in providing a personalized experience. Companies are investing in all types of web media, but for the large majority, the outcome they are really seeking is a personalized connection with their prospects and clients. Unfortunately, they often get so wrapped up in the hype of technology; they do a poor job on the personal connection part. This is right where a live operator answering service can provide the most value.

A Personal Touch

When done correctly, live operator answering services can help you fill the ‘impersonal’ void by enabling your company to provide a warm, friendly and knowledge live person to talk to 24 hours a day, 7 days a week. Professional service providers and other organizations who really value the relationship with their clients are integrating live operator answering services as part of their communication strategy to ensure this key ‘personal touch’ experience is always present.

Call To Action

Times are changing and it doesn’t look like it’s going to get any easier. You need to understand exactly what your clients, prospects and associates experience when they call your business. Please complete this exercise: call the main number of your business, as if you were a prospect or client, at least 10 times, at different times of the day, night or weekend (even if you already have a live operator answering service). Document each of the responses and share the results with your team. Then ask the question: “are we providing the best possible personalized experience to our prospects, clients and associates?” You may be surprised at what you learn about your own organization.

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