How to Make More Money With Your Restaurant Equipment Services Business

How to Make More Money With Your Restaurant Equipment Services Business

The restaurant industry is huge in America, bringing in trillions to the economy every year andRestaurant_Freezer.jpg employing close to 10% of the population. While it may not be the most glamourous side of it, companies that service restaurant equipment are a vital part of keeping this industry going. You are the unsung heroes! Whether you’re servicing freezers, deep fryers, walk-in coolers, or ovens, the restaurants in your area need your expertise to keep serving their customers.

But offering competitive prices only gets you so far in this type of aggressive commercial atmosphere. You need to do more to make the most money possible. And in order to do that, you need to put your customers first. Do this by:

Being Available 24/7

A freezer may go down in the middle of the night or a deep fryer may stop working during a busy Saturday shift. You can’t have your best employees working around the clock, but with an after-hours telephone service your customers can still receive the friendly, professional responses they want, just as if they were speaking to a member of your front office staff. Because of the telephone service’s dedication to providing the best customer service experience possible, your restaurant clients will maintain their trust and confidence in your company’s ability to care for them and their family’s needs.

Never Missing a Phone Call

A missed phone calls equals missed revenue- it’s as simple as that. When someone calls you because they need help, whether it’s a regularly scheduled maintenance or an emergency, and no one picks up the phone, there are a few things that they may think:

  • This company isn’t big enough to have people answering the phones
  • The company is too busy for me
  • The company isn’t organized
  • The company doesn’t care enough about me to answer my call

You don’t want resteraunts thinking any of these things about you!

Use an Offsite Receptionist

Customers want to engage with a live person, but that doesn’t mean you need to pay full-time staff to answer your phones. Instead, use offsite receptionists who don’t require a salary or benefits. If you’re running a small business, this can free up much needed expenses to go elsewhere.

Imagine a situation where a restaurant needs you ASAP, maybe it’s an oven that broke right before a big dinner party or the cooler is down and their products are getting warm. That’s a very serious situation for them. Now imagine, when they call for your help, the phone rings and rings and eventually goes to voicemail. How do you think that will make them feel? Probably like their emergency isn’t that important to you. Making sure this situation doesn’t ever happen will go a long way toward retaining your clients, keeping them happy, and of course- making you more money.

To learn more about whether an answering service is right for your business, download our free guide to choosing a telephone answering service:   Free: 10 Tips for Choosing A Telephone

Related Links: 
Cool Down the Competition by Never Missing a Call
How an Answering Service Becomes an Extention of Your Company
The End of Phone Automation: 3 Reasons People Want to Talk to People