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5 Benefits of Using an Answering Service for Your Business

a professional answering service

Many business owners will tell you that customer service and building lasting relationships are the keys to a successful business. But all too often, businesses believe that using a call center or telephone answering service is an extravagance or something to consider in the future. However, using a telephone answering service can be a great way to deliver strong customer service and build relationships with your customers or clients. If you're on the fence, here are 5 benefits of using an answering service for your business:

5 Benefits of a Medical Answering Service

using a medical answering service

In order for a medical office to run efficiently, there are a number of people who need to be doing their jobs to the best of their ability. Nurses, physicians and staff need to work together to create the best patient experience possible. Medical offices can be extremely hectic when patients are sick and need medical attention. Patients don't want to deal with the frustration of inefficient communication when they are dealing with difficult circumstances.

Many medical offices use medical answering services to help with their lines of communication. A medical answering service means that patients can get in touch with someone at any time of the day, no matter how many people are calling or how busy the office is. This is crucial for a doctor's office. Patients want to know that doctors, nurses and staff care about their needs, and simply having a live person answer the phone each and every time can make all of the difference. Here are five benefits of using a medical answering service:

HIPAA compliant
When using an answering service for your medical office, it's important that any live answering service acting as a medical call center is HIPAA compliant. HIPAA provides protection at a federal level for Patient Health Information (PHI) that is held by an organization. It also recognizes that the health information of an individual often needs to be communicated through a third party. 

Quality organizations that provide voice answering services to medical offices are HIPAA compliant. Medical answering service operators go through training on how to properly handle PHI to ensure compliance. 

Reduce staffing costs
While having staff members internally to handle incoming calls may seem ideal, each staff member does require a very significant investment for the practice. Internal staff require training, sick time, PTO, insurance, IT support, and several other resources. Also, they aren't available 24/7. Hiring a professionally trained medical answering service means that there's someone available around the clock to answer phones and take messages. Additionally, these operators are already trained and in most cases won't require any additional training on your part.  By having internal staff focus on higher priority activities on-site and outsourcing some or all phone answering to a quality partner, staffing costs can be more effectively managed.  

Reduce no shows
Many medical answering services offer an appointment reminder service. This service improves the efficiency of your medical staff because they don't have to worry about calling to remind patients about their appointments. Reminders can be customized to fit the specific needs of  a medical practice. For basic appointments, one reminder can be scheduled.  For surgical procedure appointments, multiple call reminders can be scheduled leading up to the surgery date to ensure the patient is taking the appropriate steps in preparation for his or her procedure (i.e. taking proper meds, ensuring transportation to/from surgery, fasting, etc.). Since reminders are scheduled to occur through the answering service, you don't need to worry about whether or not a reminder call has been made.  Finally, utilizing a live person to make reminder calls (instead of automated reminders) ensures the reminder is recieved by the correct person and any questions he or she has can be answered or relayed directly to the office to be addressed as appropriate. 

Save time
Medical offices can get extremely busy at times. There are patients calling to schedule appointments and to check on the status of their prescriptions, all while people in their office are asking questions or trying to check in. Virtual receptionists from a medical answering service can screen calls and filter out wrong numbers and lower priority calls, so your internal staff can deal with the calls that are the most important.

Availability
Virtual receptionists are available to answer phone calls whenever your office needs them. If your office already has staff to answer phone calls, a medical answering service can handle the overflow calls when your receptionists receive an increase in call volume. Additionally, an answering service can answer calls after hours, on weekends and during holidays, extending the reach of a personalized quality patient experience. 

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Inbound Marketers: Increase Lead Generation with a Professional Answering Service

answeringservice

As an "inbound" marketer, you put a lot of analysis and thought into the user experience on your web presence. You build campaigns based on your visitors' needs, desires, and wants and you try to deliver the ideal content to their searches. Your calls-to-action are attention grabbing, and your landing pages are optimized for awesome conversion rates, but what about those web visitors who don't fill out your forms – but instead pick up their phones and call? It might be hard to see how your current marketing efforts and hiring a professional answering service are alike, and the truth is that while they don't have much in common, they can and should work together to help you convert your website visitors into customers.

What are Professional Answering Services?

manansweringphone

Life happens regardless of whether you're in the office. People need information, whether it's sales inquiries, product support, or directions. Making sure they have the ability to contact your organization when they need your services is extremely important. At first, it's easy to keep up with all of the incoming calls, but as time goes on and the volume of calls increases, it can get harder to keep up. That's where a professional answering service comes in. Answering services aren't new, but the capabilities have evolved in recent years. Answering services can be beneficial in just about any industry where good quality customer service is a vital part of the business model.

Benefits of Using a Telephone Answering Service for Your Growing Company

A quality telephone answering service

Regardless of the size or scale of your company, making sure your clients have the ability to contact you when they need your services is extremely important. When you first start out, it's easy to stay on top of incoming calls yourself, or with your staff – but as business expands, the demands of operating the company leave you with less and less time to devote to answering calls. Hiring a well-qualified telephone answering service to assist you either full-time or just during your "closed" hours is a fantastic way to make sure that you never lose a client do to a missed call. 

National Answering Service on Importance of Changing Your Perspective

national answering service says change your perspective

I was at a medical industry conference early last month and the primary topic was the looming conversion to ICD-10.  For those of you not in the medical industry, this conversion basically means that the 13,000 or so codes currently used by medical providers would be replaced with over 68,000 codes effective October 1 of this year.  These codes are a big part of what enable physicians’ offices to get paid via reimbursements from health insurance; so obviously, this government mandated change is a massive undertaking for healthcare providers.  So much so, that the keynote session for this particular event, was a motivational speaker to help the group find some inspiration to tackle such a daunting project. 

The Cheapest After Hours Answering Service

after hours answering service pricing

It happened again.  Someone called in for after hours answering services and the first words out of their mouth were ‘I just want to know your pricing’.  Of course my first thought was to reply ‘Why? Is what you do really cheap?’  But instead, I opted for the safer route and let them know I would be happy to provide pricing information, I just needed to ask some questions first.

Homepage Slideshows Could be Costing You Clicks and Leads

Hendrik-Jan Francke

(Guest Post by Hendrik-Jan Francke - web usability expert) 
Studies show users might be missing your important messages
Slideshows, or carousels are a popular homepage feature that seem like a great way for multiple pieces of content to occupy prime real estate above the fold. However, more information isn’t always better.

Recent research suggests the slideshow might be hurting your homepage, not helping it.

  • Users only view one or two slides: In a study by Notre Dame, only 1% of users click on a slide show feature and 84% of these clicks were on the first slide.
  • Auto-scrolling slides distract users: Studies show that motion from transitioning from slide to slide decreases visibility for the slide and the rest of the page.

Bottom line – your important slideshow messages are being missed by your customers and prospects! Users make a judgement within just 3 seconds if they want to continue looking at your site – if that information isn’t on the first slide, they probably won’t click further.



Year-To-Date Reality Check from a Live Operator Answering Service

snow again? call for live operator answering service

One month down already in 2014, with at least three major snow events, multiple single digit temperature days, school delays, event cancellations…  Oh, and are you on plan for the year now that month #1 has come to an end? 

Philadelphia Answering Service: Add a Live Voice to Inbound Marketing

philadelphia answering service inbound marketing

The term Inbound marketing, coined less than ten years ago, has become one of the most popular strategies to build and grow new business development efforts in recent history.  Although the concept of creating and sharing useful, findable content to aid in the sales process has been around for a while, it never really took off in force until the last decade because most of the communications channels and search tools it now thrives in, simply did not exist back then. 

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