If you run your own business, you know that one of the keys to success is excellent customer service. Unfortunately, in the age of digital communication, more and more businesses are struggling to provide adequate customer service on a regular basis. According to Forbes Magazine, a 2011 survey showed that 71% of customers who ended a business relationship did so because of a poor customer service experience. Additional research shows that customers are begging for conversations with real people now more than ever.
More and more businesses are beginning to understand that their automated communications processes are often frustrating their clients and can create unnecessary incidents of poor customer service. Many organizations that take the time to review and understand these issues are turning to professional answering services to help them better serve their customer base. A reputable telephone answering service can have a huge impact on a business by promoting better efficiency and greater customer service. Unfortunately, choosing the wrong answering service can have the opposite effect. Here are some tips to help you choose the right answering service for your business:
Look for companies that have experience serving companies like yours
Before signing on with a telephone answering service, look through their website to see which markets they currently serve. If you can't find this information on their website, don't be afraid to reach out and ask them directly. Find out which industries they serve and the types of businesses they serve, such as small businesses, large corporations, medical offices, etc.